To be a great company that makes a difference in people’s lives.

Our iconic brands are all rooted in the same, powerful belief that what we do at Red Wing Shoe Company makes a lasting difference in people’s lives. While our assortment and expertise have grown since our founding in 1905, our legacy of quality will never change.

We embrace our rich heritage and look to our future by putting our customers at the center of everything we do.

We put the needs of people, communities, and the planet at the heart of how we work today, to help build a better tomorrow.